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I am a versatile art director with a strong background in the entertainment industry, bringing ideas to life through bold visuals and compelling storytelling. With over 20 years of experience spanning film/tv, streaming, sports, music and brand, my creative vision combines technical expertise, a keen eye for detail, adaptability and a collaborative approach in order to craft designs for a captivating final product. My inspirations not only come from a thorough research and an understanding of the project and its intent, but also being mindful that art comes from free-thinking experiences, different perspectives, and even unexpected places.

 

Core Skills

Design & Production (key art, specialty packaging, digital assets, outdoor)

Brand Identity Development

Adobe Suite (Photoshop, InDesign, Illustrator)

Project Management & Team Collaboration

Vendor & Client Communication

Independent Consultant/Art Director  |  2025 - Present

• Currently working with ad agencies, entertainment studios, businesses and brands to execute design solutions on a variety of advertising and promotional materials

Art Machine  |   Senior Art Director  |  2016 - 2025

• Created thoughtful, strategic and visually impactful design solutions, with a focus on key art, packaging, outdoor, ads, and digital assets for film, tv, sports and brand
• Collaborated with fellow designers, Creative Directors and cross-functional teams to ensure consistency and alignment with creative and marketing objectives
• Adapted and resized creative assets for an evolving range of formats and deliverables
• Managed multiple design projects simultaneously and worked with Project Managers to ensure high-quality and timely delivery 

 

Vision Advertising  |  Senior Designer  |  2005 - 2016

• Developed and executed compelling design concepts for multi-platform marketing campaigns for Disney and Disney Consumer Products, including exclusive packaging, ads, in-store displays, and digital assets
• Worked with cross-functional teams to maintain brand identity and consistency 


PDW Design  |  Designer  |  2003 - 2005

• Created innovative design solutions and promotional materials for various brands and businesses including ads, posters, brochures, logos, and brand identity
• Crafted core visual and strategic elements, including logos, typography and style guides,

to ensure consistent, recognizable branding across multi-platforms
• Corresponded with clients and vendors to ensure projects meet creative objectives


CMH Records  |   Designer  |  2000 - 2003

• Designed visually captivating album covers and packaging that reflect the artists’ vision

and target audience
• Created supplemental promotional materials to ensure a cohesive marketing strategy


Visual Communications |  Project Coordinator  |  1998 - 2003

• Responsible for a full range of design projects, including the non-profit organization’s newsletter, signage, advertisements, educational catalogs, T-shirts, event invitations,

and digital assets
• Supported fundraising initiatives, including event coordination, sponsor partnership, community engagement and membership outreach
• Primary curator and researcher for a state-funded historical exhibit
• Designed all exhibit-related advertising materials to promote visual recognition

Education
University of California, Los Angeles  |  1994-1998
Bachelor Of Arts Degree In History
With Minor In Asian American Studies

Platt College  |  2002
Multimedia And Design Certificate

© 2025 Callie Chung

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